<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/e8145327-9006-4777-bce1-05132a009f0b/The_Playbook_House_favicon_black_png.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/e8145327-9006-4777-bce1-05132a009f0b/The_Playbook_House_favicon_black_png.png" width="40px" /> 🛠 Tutorial 💡Examples ❓FAQ
A sales objection is an explicit expression by a buyer that a barrier exists between the current situation and what needs to be satisfied before buying from you. In other words, it's a clear signal that you have more work to do in the selling process.